THE GREATEST HOMECOMING ON EARTH

October 25 - November 1, 2026 Sponsorship Guide

OVERVIEW OF NORTH CAROLINA A&T STATE UNIVERSITY

There’s no place in higher education like North Carolina Agricultural and Technical State University.

A leading doctoral research land-grant university, North Carolina A&T is also America’s largest and leading historically Black university, with a diverse enrollment of 15,275. We are one of America’s top 10 universities in graduating African American students in 24 disciplines, including holding no. 1 positions in Engineering, Agriculture and STEM.

One of North Carolina’s top public research universities, N.C. A&T is on track to be reclassified as an R1-Very High Research Activity institution by the Carnegie Classification for Institutions of Higher Education in 2028. A&T will likely become the first public HBCU to achieve that distinction.

The A&T cultural experience is second to none. From 17 highly competitive D1 sports teams to more than 150 student clubs and organizations
to the Greatest Homecoming on Earth, our campus hums with activity and excitement year round.

At North Carolina A&T, Aggies are always doing.
Never done.

Overview of North Carolina A&T

HOMECOMING OVERVIEW

It’s a bold name, but The Greatest Homecoming on Earth has richly earned it over the past 100 years.

Each fall, tens of thousands of North Carolina A&T alumni come home to Greensboro to join our students, faculty, staff and droves of Aggie fans in a weeklong celebration recognized nationwide. Attendance totaled more than 132,000 in 2024; 170,000+ visits to downtown Greensboro were recorded during homecoming weekend in 2025. This year’s centennial edition promises to be even bigger and better.


From major concerts to the biggest step show in America to endless tailgating featuring some of the best Southern cooking around, there’s something for everyone in the more than 35 official events that make up this cherished fall treasure.

We invite you to be part of the excitement for our 100th anniversary. Partnering with N.C. A&T gives you great visibility before an audience with strong and proven brand loyalty. Sponsor opportunities start at $5,000 and allow you to make the choice that works
best for your brand.

Sponsorship Levels

Presenting Sponsor $400,000
  • Recognition as the Homecoming Presenting Sponsor at all Homecoming Events
  • Primary Display Opportunities Logo Placement in all Printed and Digital Materials (website, scoreboard, souvenir booklet)
  • Full Page Ad in the Game Day Booklet
  • Logos and/or links to University Website
  • 1 Game Day Activation or Promotional Giveaway
  • Exclusive sponsor to the Chancellors Donors Reception and Top of the T
  • 2 Premium Tables at Alumni Concert
  • Verbal Recognition at Signature Homecoming Events
  • 10 Admission Tickets to the Homecoming Game
  • 10 Admission Tickets to the Athletic VIP Tent
  • 10 invitations to Chancellors Donor's Reception
  • Company Recognition on Homecoming E-Blast
  • One Opportunity available
Aggie Pride Sponsor $200,000
  • Recognition as a Homecoming Sponsor at all Homecoming Events except Chancellors Donor Reception and Top of the T
  • Logo Placement in all Printed and Digital Materials (website, scoreboard, souvenir booklet)
  • Ad Placement in Homecoming Souvenir Booklet
  • 1 Student facing Campus Activation/ Event Sponsorship (Day based on availability)
  • 1 Premium Table at Alumni Concert
  • 6 General Admission Tickets to the Step Show
  • 6 Reserved Seats at Pep Rally
  • 6 Admission Tickets to the Homecoming Game
  • 6 Admission Tickets to the Athletic VIP Tent
  • Email and Social Media Recognition
  • Four Opportunities available
Aggie Partner Sponsor $100,000
  • Recognition as a Homecoming Sponsor at all Homecoming Events except Chancellors Donor reception and Top of the T
  • Logo Placement in all Printed and Digital Materials (website, scoreboard, souvenir booklet)
  • 1 College Activation/ Cookout Sponsorship
  • 1 Table at Alumni Concert
  • 4 Admission Tickets to the Homecoming Game
  • 4 Admission Tickets to the Athletic VIP Tent
  • Email and Social Media Recognition
  • Eight Opportunities available
Aggie Supporter Sponsor $50,000
  • Recognition as a Homecoming Sponsor at all Homecoming Events except Chancellors Donors Reception and Top of the T
  • Logo Placement in all Printed and Digital Materials (website, scoreboard, souvenir booklet)
  • 2 Admission Tickets to the Homecoming Game
  • Email and Social Media Recognition
  • Ten Opportunities available

A LA CARTE STUDENT FACING SPONSORSHIP OPPORTUNITIES

Student Facing Activities

STEP SHOW

$75,000

This is widely popular event that is attended by a variety of students and alumni that showcases organizations from the 13 fraternities and sororities housed on our campus. (12,000 attendees)

SPONSOR

HOMECOMING PEP RALLY

$50,000

Sponsorship would cover expenses for an artist for an audience of 18-23 year old attendees who gather to support the fall sports teams and for fellowship and entertainment. (4,000+ attendees)

SPONSOR

GREEK TAILGATE

$50,000

All active and in good standing fraternities and sororities have a cooking/tailgate space from 8am-7pm. They provide food for current members, alumni and campus guests. We have a stage, hosts and DJs in the space to engage the crowd. (15,000-30,000 attendees)

SPONSOR

MISTER AND MISS A&T CORONATION AND RECEPTION

$30,000

The Coronation for Mister and Miss A&T and the homecoming court. This is a formal affair attended by a host of students, faculty and community members. Sponsorship would cover expenses for food and decor (1,000 attendees)

SPONSOR

FALL FESTIVAL

$25,000

This festival occurs on homecoming week and is an opportunity for students to experience carnival activities like games, rides, candy apples, food trucks, face painting and to be able to purchase items from local black vendors. Sponsorship would cover expenses for carnival providers and food (3,000 student attendees)

SPONSOR

A LA CARTE ALUMNI FACING SPONSORSHIP OPPORTUNITIES

Alumni Facing Activities

N.C. A&T AGGIE ALUMNI HOMECOMING CONCERT

$50,000

Sponsorship provides comprehensive support for a signature alumni event featuring international recording artists for an audience of alumni and guests. This event is designed to celebrate alumni engagement, fellowship, and university pride while creating a memorable experience for graduates and supporters across multiple generations. (2,000 attendees)

SPONSOR

HOMECOMING PARADE

$50,000

Sponsorship will include prominent displays and/or a float in the annual homecoming parade that expands from Downtown Greensboro to the campus.

SPONSOR

TOP OF THE "T" YOUNG ALUMNI RECEPTION

$25,000

Sponsorship would support the overall event experience by covering the costs of entertainment, food, and attendee giveaways, ensuring a dynamic and engaging atmosphere for young alumni (40 and under) while providing opportunities for meaningful connections and interactions with university leadership.

SPONSOR

N.C. A&T HOMECOMING SOUVENIR BOOKLET

$15,000

Sponsorship would support the design, production, and distribution of a commemorative booklet for the 100th Homecoming. Booklets will be distributed during festivities, placed in official university hotel partner locations, and made available in a digital format for extended reach and visibility. (Minimum 5,000 booklets published)

SPONSOR

N.C. A&T HOMECOMING SHUTTLE SERVICE

$15,000

Sponsorship would support the design, production, and distribution of a commemorative booklet for the 100th Homecoming. Booklets will be distributed during festivities, placed in official university hotel partner locations, and made available in a digital format for extended reach and visibility. (Minimum 5,000 booklets published)

SPONSOR

N.C. A&T HOMECOMING VENDOR EXPO

$5,000

Sponsorship would support the planning and execution of the official Homecoming Vendor Exhibition, a high-traffic marketplace attracting thousands of attendees. The opportunity includes prominent branding, direct engagement with alumni, students, and guests, and exclusive branding on a limited-edition shopping bag available only at the exhibition. (Minimum of 50 vendors with over 10,000 patrons)

SPONSOR

ADDITIONAL OPPORTUNITIES

  • College Cookout Sponsorships   
  • Society of Golden Aggies (SOGA) Lounge    
  • Parade Breakfast   
  • Aggie Fitness   
  • Branded Key Cards for Partner Hotels

Thank you for your consideration of sponsorship for North Carolina A&T State University's GREATEST HOMECOMING ON EARTH Centennial Celebration!

For questions or more information please contact University Advancement at 336-334-7600.