« RETURN TO DIRECTORY

George W Stone

Professor

North Carolina Agricultural and Technical State University
College
College of Business & Economics

Department
Marketing and Supply Chain Managmt

Contact
Merrick Hall 310
Education
B.S.Engineering / United States Military Academy
M.S.Business Administration / Boston University
Ph.D.Business Administration / University of Mississippi

Bio

B.S. West Point (USMA) 1978 MSBA Boston University 1982 Ph.D. University of Mississippi 1995

Research Interests

Ecological Issues in Marketing; Sports Marketing; International Marketing; Marketing Education; Political Advertising; and other areas such as Gun Marketing and Brand Loyalty issues.

Recent Publications

  • George Stone (2017). (“Media Influence on Opinion about Man-Made Global Warming as Moderated by Individual Ecological Orientation and Personal Experience.” ). (2) 5, ). Atlantic Marketing Journal.
  • Kathryn Cort, Michael Jones, George Stone, Omar Woodham (2016). (An Exploratory Comparison of Private and HBCU Marketing Student Study Abroad Program (SAP) Participation Intentions). In Walter Kendall, (3) 5, pp. 35-57 ). Atlantic Marketing Journal .
  • Roland Leak, George Stone, Omar Woodham (2015). (Felt discrimination increases offensiveness of stereotyped out-group depictions). (1) 32, pp. 26-33 ). Journal of Consumer Marketing.
  • Linda Coley, Roland Leak, George Stone (2014). (Towards a Global Consumer “Eco-orientation” Model: A Cross-national Perspective). (4) 26, pp. 311-328 ). Journal of International Consumer Marketing.
  • Jeffrey Blodgett, Kathryn Cort, Japhet Nkonge, George Stone (2013). (The Moderating Influence of Political Involvement on Voters’ Attitudes toward Attack Ads). (1) 21, pp. 91–102 ). The Journal of Marketing Theory and Practice.
  • Kathryn Cort, Japhet Nkonge, George Stone (2012). (An Exploratory Model of the Antecedent Factors Contributing to Fan Support/Attendance at HBCU Basketball Games). (1) 1, pp. 2 ). Atlantic Marketing Journal.