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Minyong Lee

Associate Professor

North Carolina Agricultural and Technical State University
College
College of Health & Human Sciences

Department
Kinesiology

Contact
Corbett Sports Center G01-A
Education
B.S.Mechanical Engineering / Chosun University
MAEducation / University of Connecticut
Ph.D.Kinesiology / University of Connecticut

Research Interests

Sport financial and economical effects Multi-cultural sports/events behavior

Recent Publications

  • Jennifer Bruening, Minyong Lee (2007). (The University of Notre Dame: An Examination of the Impact and Evaluation of Brand Equity in NCAA Division I-A Football). (1) 16, pp. 38-48. Sport Marketing Quarterly.
  • Jennifer Bruening, Minyong Lee, John Borland, Sungho Cho (2009). (The Effect of Race and Gender on Perceived Stereotypes regarding Student-Athletes). (1) 20, pp. 29-68. Academic Athletic Journal.
  • Sungho Cho, Minyong Lee, Taeyeon Yoon, Charles Rhodes, (2011). (An Analysis of the Olympic Sponsorship Effect on Brand Choice in the Carbonated Soft Drink Market Using Long Panel Data). (4) 6, pp. 335-353. International Journal of Sport Finance.
  • Howon Jeong, Sungho Cho, Minyong Lee, Endarman Sputra (2014). (Race of Athlete-Spokesperson and Implicit and Explicit Responses to Advertising. ). (4) 42, pp. 655-671. Social Behavior and Personality an International Journal.
  • Chang Ho Ha, Brenda Swearingin, Yong Kyun Jeon, Minyong Lee (2015). (Effects of combined exercise on Homa-Ir, Homa b-cell and atherogenic index in Korean obese female). (1) 11, pp. 49-55. Sport Sciences for Health.
  • Dwedor Ford, Gloria Elliott, Minyong Lee (2015). (Persons with Disabilities and Sport: Undergraduate Students' Perception and Awareness). (1) 49, pp. 78. The NCAAHPERD-SM Journal.
  • Minyong Lee, Howon Jeong, Joon Young Han (2016). (An Investigation of Attendance Motivational Factors among Intercollegiate Fans for Non-revenue Sporting Events). (1) 10, pp. 81-105. International Journal of Human Movement Science.
  • Minyong Lee, Kristine Rust, Tempest Vance (2016). (Consumer Behaviors of Women’s Basketball at the Collegiate Level). (5) 2, pp. 1-8. International Journal of Arts and Humanities.
  • Minyong Lee, Kalik Nesbitt, Alexander Brothers, Tiffany Fuller (2017). (Female Fighters in MMA Fight Like A Girl: A Look into Female Fighters from A Marketing Approach ). (6) 8, pp. 16-21. International Journal of Business and Social Science .
  • Nicole Jackson, Asia Thompson, Minyong Lee, Jerono Rotich, Tiffany Fuller (2017). (Impact of spectator motivation on long-term league sustainability for Women's basketball league). (1) 14, pp. 519-527. Journal of Human Sciences.
  • Dwedor Ford, Gloria Elliott, Minyong Lee (2017). (Undergraduate Student Attitudes toward Disabled Persons and Influence on Disability Sport Volunteerism). (2) 4, pp. 22-32. Journal of Physical Education and Sports Management.
  • Minyong Lee, Meg Sumner, Alonzo Winfield (2018). (Adolescent Purchasing Intentions of Athletic Apparel and Goods. ). (7) 7, pp. 14283-14286. International Journal of Current Advanced Research.
  • Jerono Rotich, Tiffany Fuller, Minyong lee (2018). (Intricacies of Cross-Cultural Mentoring: A Case of International Faculty and Scholars.). (In Cassandra Sligh Conway (Ed.), Faculty Mentorship at Historically Black Colleges and Universities. IGI Global Press.)
  • Chang Ho Ha, Minyong Lee (2018). (The Impact of Daily Sleep Hours on the Health of Korean Middle-Aged Women). (2) 54, pp. 166-170. Community Mental Health Journal.
  • Minyong Lee, Sung Jin Lee, S Robinson, Kathleen Parrott (2021). (Relationship between physical activity levels and perceived residential environment for rural older adults). (3) 21, pp. 1317-1324. Journal of Physical Education and Sport.
  • Sung Jin Lee, Kathleen Parrott, Minyong Lee, Ricky Owusu (2021). (Residential satisfaction of rural older adults aging in place). (https://doi.org/10.1177/2333721421997190 ) 7, pp. 1-7. Gerontology and Geriatric Medicine.