College of Agriculture and Environmental Sciences

Social Media Guidelines

Social Media Definition

  • Social media includes web- and mobile-based technologies which are used to turn communication into interactive dialogue among organizations, communities and individuals.

Social Media Platforms

  • Technologies and tools used by CAES include Facebook, Twitter, Instagram and YouTube.

CAES Social Media Goals

  • Recruitment of new students and retention of current students.
  • Distribute easily accessible, syndicated and uploadable content through multiple channels.
  • Provide additional means for engagement and feedback with current students, potential students, alumni and stakeholders.

CAES Content Guidelines

  • Content posted through N.C. A&T College of Agriculture and Environmental Sciences authorized social media sites should be made with the understanding it is posted representing the university and the college.
  • Personal social media accounts should be for an individual’s personal use only and not identify the user as an official representative of N.C. A&T State University or CAES.
  • Authorized university / CAES accounts

Best Practices

  • Avoid posting internal/confidential university information, policies and operations in addition to the personal information of University students, employees and alumni.
  • The use of University logos and graphics, should be in compliance with N.C. A&T University Relations.

Recommended N.C. A&T & CAES Hashtags

  • #ncatcaes
  • #ncat
  • #ncatanisci
  • #ncatfcs
  • #ncatagbusiness
  • #ncatageducation
  • #ncatnred
  • #ncatfashion
  • #ncatextension