Kathryn T. Cort

Research Interests

International area

Recent Publications

• Kathryn Cort, Roland Leak (2022). (The Impact of Verified (Unverified) Online Product Consumer Reviews on Consumer Product Attitudes). (1) 11, pp. Article 5. Atlantic Marketing Journal.
• Omar Woodham, George Stone, Kathryn Cort, Michael Jones (2016). (An Exploratory Comparison of Private and HBCU Marketing Student Study Abroad Program (SAP) Participation Intentions). In Walter Kendall, (3) 5, pp. 35-57. Atlantic Marketing Journal .
• Kathryn Cort (2013). (A Multi-University Empirical Study of Student Perceptions of Sales Education and Careers in Professional Selling). (1) 21, pp. 91-101. Journal of Selling and Major Account Management.
• George Stone, Jeffrey Blodgett, Japhet Nkonge, Kathryn Cort (2013). (The Moderating Influence of Political Involvement on Voters’ Attitudes toward Attack Ads). (1) 21, pp. 91–102. The Journal of Marketing Theory and Practice.
• George Stone, Kathryn Cort, Japhet Nkonge (2012). (An Exploratory Model of the Antecedent Factors Contributing to Fan Support/Attendance at HBCU Basketball Games). (1) 1, pp. 2. Atlantic Marketing Journal.
• Kathryn Cort, Jayoti Das, Wonhi Synn (2011). (Internationalizing a business school program: A descriptive study of a strategic implementation process of internationalization). (5) 1, Journal of Business & Economics Research (JBER).
• Kathryn Cort, David Griffith, D White (2007). (An attribution theory approach for understanding the internationalization of professional service firms). (1) 24, pp. 9–25. International Marketing Review.
• Cassandra DiRienzo, Jayoti Das, Kathryn Cort, John Burbridge (2007). (Corruption and the role of information). (2) 38, pp. 320–332. Journal of International Business Studies.
• Alexander Yap, Jayoti Das, John Burbridge, Kathryn Cort (2006). (A composite-model for e-commerce diffusion: Integrating cultural and socio-economic dimensions to the dynamics of diffusion). (3) 14, pp. 17–38. Journal of Global Information Management (JGIM).
• Kathryn Cort, Jayoti Das, Wonhi Synn (2004). (Cross-Functional Globalization Modules: A Learning Experience). (3) 15, pp. 77–97. Journal of Teaching in International Business.
• Kathryn Cort, Judith Pairan, John Ryans, Jr (2004). (The in-school marketing controversy: Reaching the teenage segment). (1) 47, pp. 81–85. Business Horizons.
• Kathryn Cort, J Das (2003). (CORRUPTION AND NASCENT ENTREPRENEURS: A MULTI-COUNTRY ANALYSIS). (27) 14, pp. 19–30. JOURNAL OF GLOBAL BUSINESS.
• Kathryn Cort, William Shanklin (1998). (The wall). (4) 7, pp. 42–46. Marketing Management.