Kathryn T. Cort

TitleAssociate Professor

DepartmentMarketing, Transportation & Supply Chain

Phone336-285-3349

Emailktcort@ncat.edu

OfficeMerrick Hall
Room: 115

1601 East Market Street
Greensboro, NC 27411

Kathryn T. Cort

Education

Ph D: Marketing , Kent State University , 1996

MBA: Masters in Business Adminstration, Kent State University, 1984

MA: Humanities, The Ohio State University, 1975

BS: Comprehensive Social Science, The Ohio State University, 1972


Research Interests

International area


Recent Publications

Woodham,  Omar  Stone,  George  Cort,  Kathryn  Jones,  Michael  ( 2016).  An Exploratory Comparison of Private and HBCU Marketing Student Study Abroad Program (SAP) Participation Intentions.  In Walter Kendall  ( 3,  5,  pp. 35-57).   Atlantic Marketing Journal .

Stone,  George  Blodgett,  Jeffrey  Nkonge,  Japhet  Cort,  Kathryn  ( 2013).  The Moderating Influence of Political Involvement on Voters’ Attitudes toward Attack Ads.  ( 1,  21,  pp. 91–102).   The Journal of Marketing Theory and Practice.

Cort,  Kathryn  ( 2013).  A Multi-University Empirical Study of Student Perceptions of Sales Education and Careers in Professional Selling.  ( 1,  21,  pp. 91-101).   Journal of Selling and Major Account Management.

Stone,  George  Cort,  Kathryn  Nkonge,  Japhet  ( 2012).  An Exploratory Model of the Antecedent Factors Contributing to Fan Support/Attendance at HBCU Basketball Games.  ( 1,  1,  pp. 2).   Atlantic Marketing Journal.

Cort,  Kathryn  Das,  Jayoti  Synn,  Wonhi  ( 2011).  Internationalizing a business school program: A descriptive study of a strategic implementation process of internationalization.  ( 5,  1,  ).   Journal of Business & Economics Research (JBER).

Cort,  Kathryn  Griffith,  David  White,  D  ( 2007).  An attribution theory approach for understanding the internationalization of professional service firms.  ( 1,  24,  pp. 9–25).   International Marketing Review.

DiRienzo,  Cassandra  Das,  Jayoti  Cort,  Kathryn  Burbridge,  John  ( 2007).  Corruption and the role of information.  ( 2,  38,  pp. 320–332).   Journal of International Business Studies.

Yap,  Alexander  Das,  Jayoti  Burbridge,  John  Cort,  Kathryn  ( 2006).  A composite-model for e-commerce diffusion: Integrating cultural and socio-economic dimensions to the dynamics of diffusion.  ( 3,  14,  pp. 17–38).   Journal of Global Information Management (JGIM).

Cort,  Kathryn  Das,  Jayoti  Synn,  Wonhi  ( 2004).  Cross-Functional Globalization Modules: A Learning Experience.  ( 3,  15,  pp. 77–97).   Journal of Teaching in International Business.

Cort,  Kathryn  Pairan,  Judith  Ryans, Jr,  John  ( 2004).  The in-school marketing controversy: Reaching the teenage segment.  ( 1,  47,  pp. 81–85).   Business Horizons.

Cort,  Kathryn  Das,  J  ( 2003).  CORRUPTION AND NASCENT ENTREPRENEURS: A MULTI-COUNTRY ANALYSIS.  ( 27,  14,  pp. 19–30).   JOURNAL OF GLOBAL BUSINESS.

Cort,  Kathryn  Shanklin,  William  ( 1998).  The wall.  ( 4,  7,  pp. 42–46).   Marketing Management.