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Undergraduate Information

The Department offers the Bachelor of Science degree in Journalism and Mass Communication in three new concentrations, instituted in the Fall of 2012. They are Mass Media Production; Multimedia Journalism and Public Relations. Below you will find information about:

Majors/Minors Offered
Curriculum Guides
Course Listing
Advising
Scholarships
Internships
Student Organizations


(MULTIMEDIA JOURNALISM) - BACHELOR OF SCIENCE

A student majoring in multimedia journalism will take courses that'll prepare them to work in the newsroom of the 21st century.
Research shows that more and more people are turning to the Web and mobile devices to get news and information. Journalists in the 21st century will have to learn a variety of skills in order to produce and distribute content via mobile devices and the Internet.
For starters, you'll learn traditional print journalism techniques and multimedia journalism techniques that will teach you how to write for the Web. You'll also learn how to shoot, edit and post digital stills, audio and video on the Web using a variety of free or low-cost software. From there you'll take courses in Web site design and video production and editing courses using more professional equipment, all geared toward posting content on the Web. You'll also take courses in media law and ethics so that you'll learn what you can and can't do legally and ethically related to how you report stories.
Students successfully completing this major will find themselves working as Web site editors, producers and content providers for media organizations that have Web sites. may even start your own blog and provide content to it using the multimedia skills you've learned.
Bottom line: You can't make it just knowing how to write for newspapers. You need audio recording, editing and videotaping, video production and editing skills to make it in the newsroom of the 21 century

(MASS MEDIA PRODUCTION) - BACHELOR OF SCIENCE

The Mass Media Production concentration is for students who want to operate “behind the scenes,” creating programs for educational, corporate and governmental presentation.   Their work also would be distributed via radio, television, satellites, cable, the Internet, CDs, DVDs and memory cards.
After completing the Bachelor of Science in Journalism and Mass Communication with a concentration in mass media Production, students have many options.  They may work in radio or television stations, or companies creating programs for the stations, corporations, and community and government agencies.  They also may work in advertising or public relations firms that promote companies and their products, services or relationships.
For additional education, students may work on masters or doctoral degrees that prepare them for research, policy and teaching.  Or, they may seek professional degrees in such areas as business and law.
If you would like to be the “power” behind the sound we hear, the pictures we see, and the resulting impressions we develop in our heads, consider Mass Media Production.  You could be an operator of production equipment, writer or producer of programs we create with the equipment, or manager of a department or company that creates and distributes the programs.  So much opportunity is waiting for you!

(PUBLIC RELATIONS) - BACHELOR OF SCIENCE

The public relations concentration is designed for students who would like to excel in careers in the public relations profession. After completing concentration requirements, students will earn a Bachelor of Science degree. The required courses include Introduction to Public Relations, Public Relations Writing, Public Relations Case Studies and Public Relations Campaigns.
Graduates of the concentration have excelled in corporate, government and non-profit organizations while serving in positions such as communications manager, director of corporate communications, director of investor relations, media relations manager, public affairs specialist, public relations manager and sports information director. They have also established public relations firms and pursued master’s degrees, law degrees and doctoral degrees.
A&T is proud of the alumni who have achieved greatness in the public relations profession. Among them are Seth Bennett, vice president of market development, Charlotte Bobcats; BJ Evans, director of basketball communications, Charlotte Bobcats; and Corey Savage, college relations manager at The Tom Joyner Foundation, Inc.
Students who would like to gain the knowledge and skills required of high-performance public relations experts ¬and be able to apply those skills in the real world upon graduation should enroll in the public relations concentration in the Department of Journalism and Mass Communication at A&T.


JOMC Minors

The Department of Journalism and Mass Communication offers minors in:

Multimedia Journalism
Mass Media Production
Public Relations

For more details on declaring a minor, please read the Minor Field of Undergraduate Study Policy.
 


Course Requirements

Find details below on what the course requirements and details are for each new and old concentration. 

NEW Curriculum Guide - 120 Credit Hours (Implemented Fall 2016)

NEW MINOR Curriculum Guide

OLD Curriculum Guide (After Fall 2012)


Course Sequence/Internships

In the department, students have to take courses in their proper sequence. Some courses are pre-requisites for others. For example, students should complete the Practicum first, the Seminar second, and the Internship third to fulfill graduation requirements from the department. For details on the sequencing of courses required for graduation, go to the Career and Internships page.


Course Listing

The department offers courses that meet both the needs of its majors and the needs of other students who seek a general introduction to ideas in journalism and mass communication. To see a description of courses go here.


Academic Advising

Academic advisors for freshmen help them in the transition to life in higher education in general, North Carolina A&T State University in particular, and the Department specifically. The advisors for sophomores and juniors are specialists in their concentrations and guide them in meeting the requirements of these concentrations – broadcast production, electronic media and journalism, media management, print journalism, public relations. The advisor for seniors is a faculty member who specializes in pre-graduation advising. A list of JOMC Academic Advisors is available in Crosby Hall Room 220 or call the Main Office at 336-334-7900 for complete details.


JOMC Student Organizations

Organizations in the department help students make the best of their education, make use of opportunities for advancement, prepare for entry into the world outside the classroom, and apply their education in their field. They include:

Click here for more information on how to get involved with our Campus Media outlets.


JOMC Scholarships

Students who have financial need and excel in the Journalism and Mass Communication Department may qualify for scholarships offered by or through the department. The scholarships receive funds from alumni, organizations, and individual philanthropists. The supporters have included the following:

  • Richard E. Moore
  • Caterpillar Foundation
  • Shirley T. Frye Endowment
  • Henry V. and Ruth Whitehead Foundation
  • National Association of Broadcasters Educational

Student Awards

The department holds an annual spring graduation ceremony to honor and recognize outstanding graduating seniors. For more information, go here.