Dr. Roland L. Leak

Title: Assistant Professor of Marketing

Education:

PhD, University of South Carolina
MBA, Wake Forest University
BS, North Carolina A&T State University

Contact Information:

335 Merrick Hall
NC A&T State University
Greensboro, NC 27411

336-285-3400 - phone
336-256-2275 - fax

Teaching Interests:

Brand Management
Consumer Behavior
Marketing Strategy

Research Interests:

Ethnicity
Social Identity Effects on Marketing Communications
Stereotyping

Publications:

Madden, Dillon and Leak (2010). Students' Evaluations of Teaching: Concerns of Item Diagnosticity. Journal of Marketing Education. 32 (3), 264-274.

The College of Engineering ranks No. 1 for the number of degrees awarded to African Americans
U.S. News and World Report ranks the COE in the top third of the Best Undergraduate Engineering Programs
N.C. A&T is the home of the National Science Foundation Engineering Research Center (ERC)
SAES brought in more than $20 million in research grant funding
The School of Agriculture and Environmental Sciences (SAES) is the largest among the nation’s HBCUs
F.D. Bluford Library is one of the region's premier research libraries
The Master of Science in Information (MSIT) Online Program is ranked No. 7 by U.S. News & World Report

A&T had ninety-eight student athletes earn a cumulative 3.0 grade point average or higher for the 2011-2012 academic year
Freshmen Janay Ferrell placed seventh at the Robert Shumke HBCU Classic
Track and Field sprinter Jarrell Elliott qualified for the Olympic trials
Aggie baseball player Xavier Macklin was drafted in the 12th round of the 2011 Major League Baseball Draft
Aggies will host the 2013 Junior National Olympics
N.C. A&T long jumper Shakia Forbes became the first Aggie female to earn All-American honors in a field event
North Carolina A&T has had 16 players drafted to the major leagues

The College of Arts and Sciences awards one-third of the university’s degrees each year
University Choir has performed for President Obama at the White House
The Music Program has been fully accredited by the National Association of Schools of Music since 1991
A&T Jazz Ensemble to release its first professional CD - Jazz Preeminence
Theatre program to perform at the regionally acclaimed "Center Stage Theatre" in Baltimore, Maryland
A&T Lyceum Series brings provocative, culturally diverse programming to the campus and community
Travis W. Alexander has been named National Conductor for the 105 Voices Of History National Concert Choir