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JOMC Degrees and Minors Offered
The Department of Journalism and Mass Communication proudly announced in the Fall of 2012 new major and minor concentrations in the following: Multimedia Journalism, Mass Media Production and Public Relations. See descriptions below. For more information on Course Requirements and Descriptions, click here.
A student majoring in multimedia journalism will take courses that'll prepare them to work in the newsroom of the 21st century.
Research shows that more and more people are turning to the Web and mobile devices to get news and information. Journalists in the 21st century will have to learn a variety of skills in order to produce and distribute content via mobile devices and the Internet.
For starters, you'll learn traditional print journalism techniques and multimedia journalism techniques that will teach you how to write for the Web. You'll also learn how to shoot, edit and post digital stills, audio and video on the Web using a variety of free or low-cost software. From there you'll take courses in Web site design and video production and editing courses using more professional equipment, all geared toward posting content on the Web. You'll also take courses in media law and ethics so that you'll learn what you can and can't do legally and ethically related to how you report stories.
Students successfully completing this major will find themselves working as Web site editors, producers and content providers for media organizations that have Web sites. may even start your own blog and provide content to it using the multimedia skills you've learned.
Bottom line: You can't make it just knowing how to write for newspapers. You need audio recording, editing and videotaping, video production and editing skills to make it in the newsroom of the 21 century
The Mass Media Production concentration is for students who want to operate “behind the scenes,” creating programs for educational, corporate and governmental presentation. Their work also would be distributed via radio, television, satellites, cable, the Internet, CDs, DVDs and memory cards.
After completing the Bachelor of Science in Journalism and Mass Communication with a concentration in mass media Production, students have many options. They may work in radio or television stations, or companies creating programs for the stations, corporations, and community and government agencies. They also may work in advertising or public relations firms that promote companies and their products, services or relationships.
For additional education, students may work on masters or doctoral degrees that prepare them for research, policy and teaching. Or, they may seek professional degrees in such areas as business and law.
If you would like to be the “power” behind the sound we hear, the pictures we see, and the resulting impressions we develop in our heads, consider Mass Media Production. You could be an operator of production equipment, writer or producer of programs we create with the equipment, or manager of a department or company that creates and distributes the programs. So much opportunity is waiting for you!
The public relations concentration is designed for students who would like to excel in careers in the public relations profession. After completing concentration requirements, students will earn a Bachelor of Science degree. The required courses include Introduction to Public Relations, Public Relations Writing, Public Relations Case Studies and Public Relations Campaigns.
Graduates of the concentration have excelled in corporate, government and non-profit organizations while serving in positions such as communications manager, director of corporate communications, director of investor relations, media relations manager, public affairs specialist, public relations manager and sports information director. They have also established public relations firms and pursued master’s degrees, law degrees and doctoral degrees.
A&T is proud of the alumni who have achieved greatness in the public relations profession. Among them are Seth Bennett, vice president of market development, Charlotte Bobcats; BJ Evans, director of basketball communications, Charlotte Bobcats; and Corey Savage, college relations manager at The Tom Joyner Foundation, Inc.
Students who would like to gain the knowledge and skills required of high-performance public relations experts ¬and be able to apply those skills in the real world upon graduation should enroll in the public relations concentration in the Department of Journalism and Mass Communication at A&T.
ELECTRONIC MEDIA & JOURNALISM
The Department of Journalism and Mass Communication offers minors in Multimedia Journalism, Mass Media Production and Public Relations. For more details on declaring a minor, please read the Minor Field of Undergraduate Study Policy.The JOMC minor course requirements consist of completing all JOMC Minor Core Classes (9 credit hours):
- JOMC 220 (Reporting and Writing Across Platforms)
- JOMC 309 (Introduction to Multimedia)
- JOMC 493 (Communication Law and Ethics)
- Selection of one of the following concentrations:
1. Mass Media Production: JOMC 405 (Introduction to Radio and Digital Audio Production), JOMC 406 (Introduction to Video Production), and JOMC 419 (Video Nonlinear Editing).
Total 18 credit hours.
2. Multimedia Journalism: JOMC 299 (Introduction to Video Production and Editing), JOMC 324 (Editing for Online and Print Media), and JOMC 425 (Electronic News Writing) or JOMC 430 (Advanced Reporting and Writing).
Total 18 credit hours.
3. Public Relations: JOMC 276 (Introduction to Public Relations), JOMC 330 (Public Relations Writing), and JOMC 390 (Public Relations Case Studies).
Total 18 credit hours.